About Sarah Boyd

Sarah Boyd is the Co-CEO and CRO of The Digital Dept., a leading full-service influencer marketing and talent management firm providing brand strategy and creator representation. The Digital Dept. was formed in September of 2023 as a merger between Socialyte, which Sarah served as the president of prior to the merger, and fellow influencer marketing company Be Social.

Previous to co-founding The Digital Dept. Sarah served as President of Socialyte from March 2022 up until the founding of The Digital Dept. Prior to that, Sarah was the founder and creative force behind SIMPLY, a collective with one goal in mind: connecting.

Dubbed the “dot connector”, Sarah started her career in Fashion PR. In 2012, she decided to channel her expert industry know-how, her extensive list of contacts and her countless amiable relationships into pursuing the most challenging endeavor of her career, starting her own business. The SIMPLY 'Do What You Love' event hosted fashion and beauty conferences in cities such as LA, NY, Chicago and Dubai. Since 2012, SIMPLY has hosted tens of thousands of attendees.

In 2016, with the rise of influencer marketing, Sarah started managing some of the most sought-after celebrity influencers. Her current/past clients roster includes Alessandra Ambrosio, Jamie Chung, Olivia Culpo, Julianne Hough, Lauren Bushnell Lane, Jana Kramer and many more.

Sarah’s reach is undeniable, as exemplified by the buzz that constantly surrounds her company and all its associations. Press features include Marie Claire, People Style Watch, Fox News, E!, LA Business Journal, to name a few, and she was named a "Female Founder to Watch" by Forbes and is now a Forbes Fashion and Beauty contributor.

Sarah’s drive, coupled with her uncanny ability to bring together like-minded individuals in a motivating and kind environment will undoubtedly ensure constant growth, both personally and professionally, in the digital space and beyond.

In 2017, Sarah completed a successful acquisition for SIMPLY with Socialyte (under the NYLON LLC parent company). In 2022, Socialyte was acquired by Dolphin Entertainment (NASDAQ: DLPN) and now The Digital Dept. operates under Dolphin Entertainment’s family of best-in-show entertainment companies, including 42West, Special Projects and The Door. Now as the Co-CEO and CRO of The Digital Dept., Sarah oversees all aspects of the business with a focus on growth. The Digital Dept. is part of the Dolphin Entertainment family, putting the company alongside some of entertainment’s greatest, such as 42West and The Door.